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Downtown association manager presents at statewide course

01/14/2019

Susan Alexander of the Greater Kokomo Economic Development Alliance presented Tuesday, Jan. 15, to Ball State University’s 2019 Indiana Economic Development Course participants. A diverse and experienced faculty of experts covers the key elements of economic development during the annual week-long course in Muncie.

As manager of Downtown Creative Placemaking for the Alliance, Alexander was invited to discuss the downtown association’s All Alleys Lead to Art Initiative. The ongoing project is transforming downtown alleyways into dynamic public art spaces. The alley transformations feature a variety of art mediums, including painting, live performance, sculpture, and light, video and audio art.

The initiative’s mission is to not only create inviting public art spaces but to also create learning opportunities through the installation of the art accessories, Alexander said.

“This initiative not only creates excitement and interest for our community, it allows us to regularly refresh these spaces which I consider our community’s front windows that we use to merchandise ourselves to prospective businesses and residents,” Alexander said. “We have made arts-based iniatives a priority in our community’s economic development efforts. This creative placemaking fuels momentum for the community and provides the spark for new development.”

On Tuesday, Alexander presented “Alley Activations: From Forgotten Spaces to Fabulous Places” to the 50 participants in the course which serves as the “basic course” for the State of Indiana. It offers intensive training in the basic concepts, methods, and strategies of economic, industrial, business, entrepreneurial, workforce, and community development.